This blog is intended to review the present and future social and mobile technology trends that will likely disrupt the social, mobile technology sectors. Business class SMS chat and messaging platforms such as HollerBack!® and BizTEXT® are setting the standard for world-class business class, instant messaging platform, that offers an end to end solution to harness the power of SMS without losing control. A recent CIO Insight Study found 79% of adults use text for business communication. This revealing fact demonstrates the need for an end to end business class solution. The downfall of SMS messaging was predicted five years ago when Facebook released Messanger followed by a market full of mobile instant message apps, or Over the Top Apps such as WhatsApp, Viber, Line, and Tango to name a few. The proliferation of these internet dependent apps did, in fact, shrink the peer to peer utilization of SMS. However, the statistics demonstrate the rapid adoption […]
We highly recommend the Queue Mobile Fast Pass iOS application for managing same day appointments using their kiosk App. Great for special events, health care and higher education. Contact Queue Mobile at 203-715-4780
Holiday photo programs are big events for malls across the world. The biggest challenge is managing the long-waiting lines but we found a solutions with Queue Mobile’s Santa Q suite of applications. Queue Mobile is a waiting line management systems that uses SMS messaging and digital displays to create a virtual waiting line for families waiting to see Santa, the Easter Bunny or your favorite Comic Con celebrity. The Santa Q iOS app has been customized for high volume high intensity evens, using both an native iPad app as either a self serve kiosks or manual queuing systems. QueueMobile has worked with some of the largest holiday photo event companies in the world and can bring your event to new heights. Visit http://QueueMobile.com today to learn more.
Customer flow is often confused with queue management; as a whole, the two go hand in hand however, customer flow is a quality improvement process of reducing wait time and increasing customer satisfaction. In order to assess, measure and improve customer flow the collecting data is a necessary step. Customer flow is vital to deploying any successful queue management process. Customer flow is an invaluable tool that is desperately needed for service orientated businesses to grow and thrive. How exactly your company enhances the customer flow is largely based on the technique which will best suit your specific needs such assessing customer volume, physical space, time and duration and data collection. There are various techniques at your disposal to use while gathering data. As a growing business, it is of the utmost importance you identify key demographic of consumers in order to best determine the proper queue management systems. Demographic […]
Most banks get poor marks when it comes to customer flow. Poor customer flow keeps customers waiting, leading to disgruntled customers who are (naturally) upset with their lost time. With intense competition in the banking industry, can you afford to have disgruntled customers? Customer satisfaction is the key to the success of any business; and the banking industry is no different. You might offer the best consumer finance products to your customers, but if the overall customer experience is poor, sadly, nothing else matters. Enhancing the Overall Customer Experience A guaranteed way to see pleasant faces in your bank is by eliminating physical queues for services. SMS queue management systems such as Queue Mobile.com can do that easily as they manage virtual queues and have integrated SMS text messaging facility. So customers who enter their details into the system receive an SMS alert about their position in the queue, need […]
No one likes waiting in queues. But queues are unavoidable for your customers if you are a retailer. Lack of professional queue management systems in retail establishments can severely impact business. According to a recent study, 24% customers will abandon their purchases and walk out of the store when faced with long lines that appear stagnant. Can you really afford to lose such a huge chunk of business? The Solution? While you cannot eliminate queues, it is possible to eliminate the need for your customers to wait in queues. And this is possible through the Queue Mobile an SMS virtual queue management system. The system replaces physical lines in your store with virtual queues. The SMS virtual queue management system can manage multiple virtual lines and is integrated with SMS text messaging technology. This means is that the system sends an SMS text to the customer when it is his/her turn […]
Text messaging is one of the main reasons students have been switching their computing and communication needs over to their phones. According to Hanley’s research, 97 percent of the students he surveyed used text messaging as their main form of communication. This important fact emphasis the value proposition for universities and colleges to invest in student centered technology such as Student Q or Guest Text, higher education waiting line management systems that integrates SMS text messaging and LCD displays to create virtual waiting lines so students don’t have to stand in long lines. A study performed at Ball State University found that 99.8 percent of college students now have some kind of cell phone, and that smart phones are accounting for more of their electronic and computing needs than ever before. The study was conducted by Michael Hanley, director of Ball State’s Institute for Mobile Media Research. Hanley began the […]
Mobile VIP testimonial – John Lannin.-General Manager, Amigos Tex-Mex Amigos Tex Mex thought to try mobile marketing after we seen that a few restaurants in our area had been successful with it, says John Lannin, General Manager. It seemed like a good way to drive business since everyone is looking for a coupon and what better way than to put it directly in their hands via text.† We currently still use the entertainment book and have a few Waterford Lakes coupons out there for the movie theater and the town center.† We have seen excellent return on investment using Mobile VIP in 11 out of the 13 months we have been doing it.† We only had two campaigns with below average returns due to weak value propositions. Whatís key is delivering text marketing promos that are perceived as ìhigh valueî offers, especially if you are sending this right to your […]
Text campaigns, or any marketing promotion alcohol for that matter should be carefully considered and executed? The Mobile Marketing Association’s five rules regarding the promotion of alcohol in text message advertising are as follows. 1) Text message advertisements with ”soft alcohol” promotions such as beer and wine are generally allowed. 2) Text message advertisements that will contain hard alcohol promotions should only be marketed in locations that have age verifications, such as bars or nightclubs. 3) No text message advertisements should ever directly promote the use of or consumption of alcohol. 4) No text message advertisements should mention or imply alcohol abuse or over-consumption. 5) If you are advertising any type of text message contest, the prize may not be any type of alcohol or alcoholic beverage. To learn more about how mobile marketing can benefit your restaurant’s bottom line visit us Guest Txt.com
- Mobile Marketer will be back on March 27Mobile Marketer is taking a short hiatus and will be back better than ever on March 27.
- GM's OnStar customers can find nearest available parking through mobile appGeneral Motors’ OnStar service is extending its cooperation with Parkopedia, a service that helps consumers find the nearest available parking spots, through the OnStar mobile app.
- Factors reshaping the mobile app economyBy Robert WildnerAdvertisers are starting to invest more in finding quality users for their apps – those who will either make purchases or engage with the app long enough to consume ads.
- Napean sells Mobile Marketer publication, retains events businessNapean LLC has sold its Mobile Marketer and Mobile Commerce Daily publications, but retained the events business comprising conferences, webinars, podcasts and awards, founder Mickey Alam Khan announced today.